The Great Eastern Wine Week is back in 2025 for our 11th year! As you would have seen in our previous correspondance this year the format will be a little different. The Festival will be hosted in October, it was decided the festival would run from Thursday the 23rd to 26th.
The Thursday (the 23rd) will be a launch/signature event followed by a possibility of a mystery dinner -TBC. As we want to ensure that we create a high level event for all event holders and attendees. I have left a section in this form to submit where you would like to see the launch event and where you think a mystery dinner afterwards should be hosted. At this event we will have live music, and each event holder will be asked along to sell their product in a ‘taste’ style format as an added revenue for each participant like last year! Last year we saw a very exciting additive of a Auction and it would be great to see this again.
The rest of the festival will run as normal, with our finest East Coast producers hosting their unique events over the three days. The only different will be your preferred timeslot.
Program bookings for the Great Eastern Wine Week are now open. The aim is to produce an exciting program that will interest visitors from within Tasmania and interstate, to come to the East Coast region and have a taste of our extraordinary wine and produce. The success of the event will be the engagement of all the Wineries on the East Coast, along with our food and hospitality partners.
Get creative when planning your events and try partnering up with other businesses that will enhance the visitor experience, remembering that wine must feature in your event e.g. ‘Yoga in the Vines with Bubbles, Long Table Lunches with Matched Wines’.
If you have yet to return your membership forms, that’s fine – filling this out and accepting the terms and conditions will be satisfactory, please read the T&C’s carefully and questions please reach out to Kelsey admin@eastcoastwinetrail.com.au 0419334813
Cost & Inclusions
This year there will be an involvement fee for each event holder of $200 +GST for each event they hold and a contribution of $5.00 per ticket sold. If you are hosting the same event on different days, you will only be charged the $200 +GST once. You will also need to be a member of the Wine Trail as seen in our T&C’s. In this cost you will receive:
Involvement in media releases and publicity
Listing on the 2025 Great Eastern Wine Week website and program.
We will be implementing a booking platform across the board for all venues, again, like last year. We have taken on the feedback from last years platform and are looking at all options for 2025.
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Supply social media content for your own use as well as social media created events
Digital campaign
Invitation to participate in Visiting Journalists.
A stall at the signature event
Promotion on the East Coast Wine Trail social media and all channels and marketing
Timeline
The program timeline as outlined below:
- 26th April - Program Bookings open
- 11th May - Program Bookings close
- 11rd May – June 2025 - Program proofing & design
- June 2025 - Public Program Release
To assist you with your event planning check out Terms and Conditions or view last year's program.
